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Creator Intelligence Report

Instagram (@instagram)
Instagram Creator Score

Real-time analytics for @instagram: engagement rate, audience quality, posting consistency, and overall creator grade — powered by live Instagram data.

D39/100Needs ImprovementTop 58% of creators

685.9M

Followers

0.06%

Eng. Rate

382.3K

Avg Likes

10.6

Posts/Week

Mega

Tier

1.2% avg

Benchmark

Score Breakdown

Engagement Rate
1/25
Posting Consistency
0/20
Audience Quality
18/20
Content Performance
10/20
Virality Potential
10/15

Engagement Rate vs Industry Benchmarks

Nano<1K
7.2%
Micro1K–10K
3.9%
Mid10K–100K
2.4%
Macro100K–1M
1.7%
Mega1M+
1.2%you

Intelligence Insights

Engagement rate of 0.06% is below the Mega average of 1.2%.

685.9M followers puts @instagram in the Mega Influencer (1M+) tier. Maximum brand deal value at this tier.

Comment-to-like ratio: 7.6%. Strong audience engagement — followers are genuinely interested.

Posts 10.6x per week. High-frequency posting — consistent algorithmic presence.

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Compare with similar creators:

@cristiano @leomessi @neymarjr Compare @instagram vs @cristiano

Frequently Asked Questions

What is @instagram's Instagram engagement rate?

@instagram has an engagement rate of 0.06%, based on their last 12 posts. This is below the Mega creator average of 1.2%.

How many Instagram followers does @instagram have?

@instagram has 685.9M followers on Instagram as of our latest data. They are classified as a Mega Influencer (1M+).

What is @instagram's Creator Score?

@instagram scores 39/100 (grade D) on the GetInstaView Creator Score system — placing them in the Needs Improvement tier. The score is calculated across 5 signals: Engagement, Consistency, Audience Quality, Content Performance, and Virality.

How often does @instagram post on Instagram?

Based on recent post timestamps, @instagram posts approximately 10.6 times per week on Instagram.

How is the Creator Score calculated?

The score is weighted across 5 intelligence signals: Engagement Rate vs tier benchmark (25pts), Posting Consistency (20pts), Audience Quality based on comment/like ratio (20pts), Content Performance consistency (20pts), and Virality potential (15pts) — totalling 100.

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