Under Armour (@underarmour)
Instagram Creator Score
Real-time analytics for @underarmour: engagement rate, audience quality, posting consistency, and overall creator grade — powered by live Instagram data.
8.1M
Followers
0.70%
Eng. Rate
56.1K
Avg Likes
0.3
Posts/Week
Mega
Tier
1.2% avg
Benchmark
Score Breakdown
Engagement Rate vs Industry Benchmarks
Intelligence Insights
Engagement rate of 0.70% is below the Mega average of 1.2%.
8.1M followers puts @underarmour in the Mega Influencer (1M+) tier. Maximum brand deal value at this tier.
Comment-to-like ratio: 1.7%. Low comment-to-like ratio suggests passive audience or low content resonance.
Posts 0.3x per week. Low posting frequency — algorithm rewards more consistent creators.
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Frequently Asked Questions
What is @underarmour's Instagram engagement rate?
@underarmour has an engagement rate of 0.70%, based on their last 12 posts. This is below the Mega creator average of 1.2%.
How many Instagram followers does @underarmour have?
@underarmour has 8.1M followers on Instagram as of our latest data. They are classified as a Mega Influencer (1M+).
What is @underarmour's Creator Score?
@underarmour scores 34/100 (grade D) on the GetInstaView Creator Score system — placing them in the Needs Improvement tier. The score is calculated across 5 signals: Engagement, Consistency, Audience Quality, Content Performance, and Virality.
How often does @underarmour post on Instagram?
Based on recent post timestamps, @underarmour posts approximately 0.3 times per week on Instagram.
How is the Creator Score calculated?
The score is weighted across 5 intelligence signals: Engagement Rate vs tier benchmark (25pts), Posting Consistency (20pts), Audience Quality based on comment/like ratio (20pts), Content Performance consistency (20pts), and Virality potential (15pts) — totalling 100.