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Instagram Analytics✓ Verified

apple (@apple)
Instagram Statistics & Analytics

Followers

36.6M

Mega Influencer (1M+)

Following

9

accounts followed

Posts

1.3K

3.0x/week

Eng. Rate

0.11%

Benchmark: 1.2%

Avg Likes

40.9K

per post (last 12)

Avg Comments

450

per post (last 12)

Creator Score

35/100

Grade D · Needs Improvement

Engagement Breakdown

Engagement Rate
0.11%
vs Mega Benchmark
1.2%
Comment/Like Ratio
1.1%
Posts per Week
3.0
Video Content Mix
67%

Tier Benchmarks — Where @apple Stands

Nano<1Kavg 7.2% ER
Micro1K–10Kavg 3.9% ER
Mid10K–100Kavg 2.4% ER
Macro100K–1Mavg 1.7% ER
Mega1M+avg 1.2% ER@apple

Content Insights

Engagement rate of 0.11% is below the Mega average of 1.2%. Room to improve content resonance.

4 images and 8 videos in the last 12 posts. Video-heavy content strategy — Reels tend to get higher reach.

Posts 3.0 times per week. Consistent posting cadence.

Verified account — benefits from increased discoverability, brand trust, and access to exclusive Instagram features.

Top Posts by Engagement

🥇

Frozen formations #ShotoniPhone by Michaela S. @michaelacarr

155.1K 717
+277%
🥈

“Everybody takes selfies but so many cases are boring, despi

51.1K 382
+25%
🥉

Staring contest #ShotoniPhone by @jyothish_k_sanil “I’m con

44.7K 882
+10%
#4

Detail from head to toe. #ShotoniPhone17 by Rashid B. @rashi

43.2K 539
+6%
#5

Take a closer look. #ShotoniPhone by @alleymcglynn “My wor

39.1K 476
-4%

Get deeper analytics for @apple

Live tools with real-time data, post grids, story viewer, and more.

Profile Analyzer Creator ScoreCompare

Frequently Asked Questions about @apple

How many Instagram followers does @apple have?

@apple has 36.6M followers on Instagram. They follow 9 accounts and have posted 1.3K times.

What is @apple's Instagram engagement rate?

@apple has an average engagement rate of 0.11% across their last 12 posts (avg 40.9K likes + 450 comments). The benchmark for Mega Influencer (1M+) accounts is 1.2%.

How often does @apple post on Instagram?

@apple posts approximately 3.0 times per week based on recent activity. They have 1.3K total posts on their account.

Is @apple a verified Instagram account?

@apple is a verified Instagram account. Their account is public.

What type of Instagram creator is @apple?

With 36.6M followers, @apple is classified as a Mega Influencer (1M+). Their overall Creator Score is 35/100 (D).

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