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Instagram Analytics✓ Verified

GoPro (@gopro)
Instagram Statistics & Analytics

We help the world to capture and share itself in immersive and exciting ways. The new #GoProMISSION1 Series👇

Followers

20.1M

Mega Influencer (1M+)

Following

240

accounts followed

Posts

9.4K

0.1x/week

Eng. Rate

0.12%

Benchmark: 1.2%

Avg Likes

23.8K

per post (last 12)

Avg Comments

1.1K

per post (last 12)

Creator Score

31/100

Grade D · Needs Improvement

Engagement Breakdown

Engagement Rate
0.12%
vs Mega Benchmark
1.2%
Comment/Like Ratio
4.4%
Posts per Week
0.1
Video Content Mix
50%

Tier Benchmarks — Where @gopro Stands

Nano<1Kavg 7.2% ER
Micro1K–10Kavg 3.9% ER
Mid10K–100Kavg 2.4% ER
Macro100K–1Mavg 1.7% ER
Mega1M+avg 1.2% ER@gopro

Content Insights

Engagement rate of 0.12% is below the Mega average of 1.2%. Room to improve content resonance.

6 images and 6 videos in the last 12 posts. Image-heavy strategy — consider adding more Reels for algorithmic reach.

Posts 0.1 times per week. Low posting frequency — algorithm rewards consistent creators.

Verified account — benefits from increased discoverability, brand trust, and access to exclusive Instagram features.

Top Posts by Engagement

🥇

Meet the new #GoProHERO13 Black 📷 Transform your camera, fu

136K 8.4K
+480%
🥈

​​#GoProMAX2 is here ​🚨​ Industry-leading, true 8K 360 vide

39.6K 2.9K
+71%
🥉

An experience that @nomadoftheblue will never forget 🐋 🏆

37.8K 281
+53%
#4

Photo of the Day: A heavenly view if you ask us 🇧🇷 Selfie

17.6K 70
-29%
#5

This is #GoProMISSION1 PRO 🎥 The only 8K60 camera with a 1-

15.2K 657
-36%

Get deeper analytics for @gopro

Live tools with real-time data, post grids, story viewer, and more.

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Frequently Asked Questions about @gopro

How many Instagram followers does @gopro have?

@gopro has 20.1M followers on Instagram. They follow 240 accounts and have posted 9.4K times.

What is @gopro's Instagram engagement rate?

@gopro has an average engagement rate of 0.12% across their last 12 posts (avg 23.8K likes + 1.1K comments). The benchmark for Mega Influencer (1M+) accounts is 1.2%.

How often does @gopro post on Instagram?

@gopro posts approximately 0.1 times per week based on recent activity. They have 9.4K total posts on their account.

Is @gopro a verified Instagram account?

@gopro is a verified Instagram account. Their account is public.

What type of Instagram creator is @gopro?

With 20.1M followers, @gopro is classified as a Mega Influencer (1M+). Their overall Creator Score is 31/100 (D).

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