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Kobe Bryant (@kobebryant)
Instagram Statistics & Analytics

Followers

20.3M

Mega Influencer (1M+)

Following

366

accounts followed

Posts

424

0.2x/week

Eng. Rate

14.00%

Benchmark: 1.2%

Avg Likes

2.8M

per post (last 12)

Avg Comments

44.7K

per post (last 12)

Avg Views

22.5M

per video

Creator Score

50/100

Grade C · Average Creator

Engagement Breakdown

Engagement Rate
14.00%
vs Mega Benchmark
1.2%
Comment/Like Ratio
1.6%
Posts per Week
0.2
Video Content Mix
17%

Tier Benchmarks — Where @kobebryant Stands

Nano<1Kavg 7.2% ER
Micro1K–10Kavg 3.9% ER
Mid10K–100Kavg 2.4% ER
Macro100K–1Mavg 1.7% ER
Mega1M+avg 1.2% ER@kobebryant

Content Insights

Engagement rate of 14.00% is significantly above the Mega average of 1.2%. Strong audience connection.

10 images and 2 videos in the last 12 posts. Image-heavy strategy — consider adding more Reels for algorithmic reach.

Posts 0.2 times per week. Low posting frequency — algorithm rewards consistent creators.

Verified account — benefits from increased discoverability, brand trust, and access to exclusive Instagram features.

Top Posts by Engagement

🥇

On to #2 @kingjames! Keep growing the game and charting the

14.3M 527.4K
+423%
🥈

Image post

3.6M 0
+27%
🥉

Happy Birthday my baby. I love you beyond measure. You will

3.5M 0
+24%
#4

Thank you for THE dream. #mlk

2.2M 5.8K
-24%
#5

Gigi getting better every day #teammamba #mambacita #fade

2M 0 26.9M
-29%

Get deeper analytics for @kobebryant

Live tools with real-time data, post grids, story viewer, and more.

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Frequently Asked Questions about @kobebryant

How many Instagram followers does @kobebryant have?

@kobebryant has 20.3M followers on Instagram. They follow 366 accounts and have posted 424 times.

What is @kobebryant's Instagram engagement rate?

@kobebryant has an average engagement rate of 14.00% across their last 12 posts (avg 2.8M likes + 44.7K comments). The benchmark for Mega Influencer (1M+) accounts is 1.2%.

How often does @kobebryant post on Instagram?

@kobebryant posts approximately 0.2 times per week based on recent activity. They have 424 total posts on their account.

Is @kobebryant a verified Instagram account?

@kobebryant is a verified Instagram account. Their account is public.

What type of Instagram creator is @kobebryant?

With 20.3M followers, @kobebryant is classified as a Mega Influencer (1M+). Their overall Creator Score is 50/100 (C).

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