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MrBeast (@mrbeast)
Instagram Statistics & Analytics

Watch my latest video!! 👇

Followers

86.9M

Mega Influencer (1M+)

Following

940

accounts followed

Posts

481

0.2x/week

Eng. Rate

4.47%

Benchmark: 1.2%

Avg Likes

3.2M

per post (last 12)

Avg Comments

668.4K

per post (last 12)

Creator Score

58/100

Grade B · Above Average

Engagement Breakdown

Engagement Rate
4.47%
vs Mega Benchmark
1.2%
Comment/Like Ratio
20.8%
Posts per Week
0.2
Video Content Mix
50%

Tier Benchmarks — Where @mrbeast Stands

Nano<1Kavg 7.2% ER
Micro1K–10Kavg 3.9% ER
Mid10K–100Kavg 2.4% ER
Macro100K–1Mavg 1.7% ER
Mega1M+avg 1.2% ER@mrbeast

Content Insights

Engagement rate of 4.47% is significantly above the Mega average of 1.2%. Strong audience connection.

6 images and 6 videos in the last 12 posts. Image-heavy strategy — consider adding more Reels for algorithmic reach.

Posts 0.2 times per week. Low posting frequency — algorithm rewards consistent creators.

Verified account — benefits from increased discoverability, brand trust, and access to exclusive Instagram features.

Top Posts by Engagement

🥇

We are both dropping big videos together November 30th 👀

19.9M 210.1K
+417%
🥈

It’s my Birthday so I’m giving away $500,000 to my followers

8.8M 7.6M
+321%
🥉

Who’s the strongest streamer? 👀

3.5M 28.7K
-9%
#4

Blessing your feed with some Juantent ™️

1.6M 35.4K
-58%
#5

Good ole survival video with the boys

938.4K 18K
-75%

Get deeper analytics for @mrbeast

Live tools with real-time data, post grids, story viewer, and more.

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Frequently Asked Questions about @mrbeast

How many Instagram followers does @mrbeast have?

@mrbeast has 86.9M followers on Instagram. They follow 940 accounts and have posted 481 times.

What is @mrbeast's Instagram engagement rate?

@mrbeast has an average engagement rate of 4.47% across their last 12 posts (avg 3.2M likes + 668.4K comments). The benchmark for Mega Influencer (1M+) accounts is 1.2%.

How often does @mrbeast post on Instagram?

@mrbeast posts approximately 0.2 times per week based on recent activity. They have 481 total posts on their account.

Is @mrbeast a verified Instagram account?

@mrbeast is a verified Instagram account. Their account is public.

What type of Instagram creator is @mrbeast?

With 86.9M followers, @mrbeast is classified as a Mega Influencer (1M+). Their overall Creator Score is 58/100 (B).

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