Serena Williams (@serenawilliams)
Instagram Statistics & Analytics
Athlete turned Entrepreneur. Mom to @olympiaohanian and @adiraohanian Check out: @serena.ventures @ninetwosix @stocktonstpodcast
17.8M
Mega Influencer (1M+)
231
accounts followed
2.4K
3.7x/week
0.50%
Benchmark: 1.2%
87.7K
per post (last 12)
1.6K
per post (last 12)
33/100
Grade D · Needs Improvement
Engagement Breakdown
Tier Benchmarks — Where @serenawilliams Stands
Content Insights
Engagement rate of 0.50% is below the Mega average of 1.2%. Room to improve content resonance.
5 images and 7 videos in the last 12 posts. Video-heavy content strategy — Reels tend to get higher reach.
Posts 3.7 times per week. Consistent posting cadence.
Verified account — benefits from increased discoverability, brand trust, and access to exclusive Instagram features.
Top Posts by Engagement
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Frequently Asked Questions about @serenawilliams
How many Instagram followers does @serenawilliams have?
@serenawilliams has 17.8M followers on Instagram. They follow 231 accounts and have posted 2.4K times.
What is @serenawilliams's Instagram engagement rate?
@serenawilliams has an average engagement rate of 0.50% across their last 12 posts (avg 87.7K likes + 1.6K comments). The benchmark for Mega Influencer (1M+) accounts is 1.2%.
How often does @serenawilliams post on Instagram?
@serenawilliams posts approximately 3.7 times per week based on recent activity. They have 2.4K total posts on their account.
Is @serenawilliams a verified Instagram account?
@serenawilliams is a verified Instagram account. Their account is public.
What type of Instagram creator is @serenawilliams?
With 17.8M followers, @serenawilliams is classified as a Mega Influencer (1M+). Their overall Creator Score is 33/100 (D).