@netflixvs@spotify
@netflix has the bigger audience with 41.6M followers versus @spotify's 14.2M. but @spotify drives the stronger engagement at 0.30% versus @netflix's 0.07% — meaning a higher share of followers actively like and comment. Overall, @netflix edges the head-to-head with a Creator Score of 33/100 (D).
| Metric | @netflix ✓ | @spotify ✓ |
|---|---|---|
| Followers | 41.6M | 14.2M |
| Engagement rate | 0.07% | 0.30% |
| Avg. likes / post | 28.4K | 42.3K |
| Avg. comments / post | 1.1K | 325 |
| Posts / week | 4.9 | 8.1 |
| Total posts | 14K | 8.2K |
| Creator Score | 33/100 | 25/100 |
@netflix
D 33/100
Needs Improvement
@spotify
D 25/100
Needs Improvement
@netflix vs @spotify — FAQ
Who has more Instagram followers, @netflix or @spotify?
@netflix has more followers — 41.6M versus 14.2M for @spotify.
Which account has a higher engagement rate?
@spotify has the higher engagement rate at 0.30%, compared to 0.07% for @netflix. Engagement rate measures how actively followers like and comment relative to audience size.
Who posts more often, @netflix or @spotify?
@spotify posts more frequently — about 8.1 posts per week versus 4.9 for @netflix.
Who is the bigger creator overall?
By InstaView's Creator Score (which blends engagement, consistency, audience quality and reach), @netflix comes out ahead with 33/100 versus 25/100.
How we compare these accounts
All figures are computed from each account's public Instagram data. Engagement rate is the average likes plus comments on recent posts divided by follower count — the standard measure of how actively an audience interacts, and often a better signal of influence than raw follower count. Creator Score blends engagement, posting consistency, audience quality (comment-to-like ratio) and reach into a single 0–100 rating. Numbers refresh periodically, so a very recent viral post may not yet be reflected.